Saturday, April 1, 2023

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    Air Asia: The Budget Airline That Surprised the World

    The aviation business only began operating less than 11 decades ago (Morris, 2017), however the number of flights done by passengers worldwide is steadily increasing and will reach over 40,000,000 in 2019. In comparison to 2016, the number of travellers is also expected to double to reach 7.8 billion in 2036. (Mazareanu, 2019). This is the reason that this field is being developed in many nations, including Malaysia. According to the Centre for Aviation CAPA (2019), AirAsia is the largest airline in the nation. Other notable airlines in Malaysia include Malaysia Airlines, Malindo Air, and Firefly.

    Top-performing executives like Tony Fernandes and Datuk Kamarudin Meranun lead the low-cost airline AirAsia, which was founded on the premise that “Now everyone can fly” (Ming, 2018). In addition to offering business-class amenities for the same cost as a standard ticket on many other airlines, it now flies to more than 150 destinations. Moreover, because they are more concerned with customer satisfaction than profit, the low price has no impact on the level of service or the availability of food. AirAsia offers more than just flying services; its official website also has information on activities, different holiday packages, and where to stay when travelling.


    pc –

    Capital A, formerly known as AirAsia Group, is an investment holding firm with a portfolio of data- and technology-driven travel and leisure enterprises, such as the airasia Super App, BigPay fintech, and Teleport logistics venture. Capital A’s mission is to develop and provide goods and services that emphasise providing the best value at the lowest cost, supported by solid data gathered over the course of 20 years of business and one of Asia’s top brands that is dedicated to helping the underserved.


    pc –

    The history of AirAsia’s founding is legendary in the aviation sector. When Tony Fernandes and Kamarudin Meranun acquired a struggling airline in 2001 with two aircraft and 200 employees, they converted it into the fourth-largest in Asia with more than 200 aircraft and 21,000 employees spread out across Malaysia, Thailand, Indonesia, the Philippines, and other countries. With accessibility, affordability, and affordability as its pillars, AirAsia has transported more than 600 million passengers to more than 160 locations in its network. It has connected people and places with the goal of serving the underprivileged, and with to its well-known tagline, “Now Everyone Can Fly,” it has been highly recognised for democratising air travel in the area.


    pc – insiderintelligence

    The Capital A company’s airasia Super App is a one-stop shop for travel, e-commerce, and fintech that offers customers more than 15 lines of goods and services through both the Super App and the website. The airasia Super App uses its digital ecosystem of 51 million users and 40 million downloads, which is powered by data and technology, to create a tailored and seamless customer experience. Additionally, users can play games, participate in similar groups, have real-time conversations, and much more. On the airasia Super App, there is always something for everyone, from travel necessities to basic lifestyle necessities. Download the airasia Super App from the Huawei App Gallery, Google Play Store, or Apple App Store.

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