California brunette hair color has officially arrived and it’s giving the traditional darker, more natural brunette shades a major run for their money. A true representation of the Golden State, this unique hair color trend is all about brightening up your existing dark-brown base shade with bright golden-blonde highlights and we’re obsessed! If you’re considering adding this fun, fresh look to your hairstyle arsenal, you’re going to want to keep reading! Here’s everything you need to know about California brunette.
“California Brunette” is the latest hair-color trend that will have you running to the salon, inspiration photos in hand, seeking a color refresh. While you may not be familiar with the term “California Brunette” when it comes to hair color, you’ve probably seen it on social media or worn by some of your favorite beauty influencers. Recent TikTok pictures have made the trend popular. California brunettes have been dubbed “California Brunettes” because of California’s sunny weather. Of course, it lightens it.

The new hair-color trend is basically blonding, but it’s easier than you might think take a look like you just returned from a beach vacation. Effortless brightness with well-placed ornamentation that complements the skin with warmth and a rosy tone, according to Sierra Kener, a Los Angeles-based hair stylist.
This trend is perfect for someone with a darker base who wants a subtle change in the warmer months without going overboard. It isn’t clear which method would have resulted in a perfect hair-color: spending a sunny day outside or paying for a hair appointment. Stick with earthy or softer shades that are similar to your natural color. Because your hair will be so close to its natural colour, you won’t have to do much to maintain it.
In order to achieve the California brunette look for yourself, your best bet would be to visit your local salon with some inspiration photos in hand for a professional consultation and color. Kerr says the style of your hair should have “a little lightness around the face with even blended pops throughout. Nothing too light or blonde.” The stylist also suggests avoiding brassy orange or red tones, instead think light caramel for your hair.
It is important to take the appropriate steps to keep your hair color looking fresh after your salon visit, no matter what hair color you have. Kerr recommends that you use the Evo Pro Blue Colour Intensifier ($30) once every fourth wash to maintain your color at home. Also, you should use a color-safe leave-in conditioner to maintain the health of your hair during lightening, such as the Incommon Beauty Magic Myst 4-in-1 Universal Elixir ($35).