When you think of mascara, you probably think of black. Perhaps brown. But what about violet? Cobalt electric? Pink? Although it may appear scary, coloured mascaras are the simplest and most surefire method to add a splash of colour to your regular makeup look. Colorful mascaras are applied similarly to black mascara, but the shade strength and formula are both buildable. If you want a more delicate effect, apply one fast swipe to only your top lashes using a product from Maybelline or Eyeko. Wiggle and stroke the brush across both your top and bottom lashes with a mascara from Benefit or L’Oréal Paris for more drama.
DARK STAR Colour Blitz Mascara Trio

Nobody does dramatic beauty like Pat McGrath, so it’s no surprise that our three favourite rainbow mascaras are from her own line. This trio of pink, blue, and turquoise mascaras is for individuals who want real colour payoff rather than a mere touch of what could pass for plain black.
Snapscara Washable Mascara, Black Cherry

Not a fan of blue mascara? We understand, which is why this burgundy hue is the closest thing to black. It gives your eyes a little depth that can only be noticed in particular settings.
Voluminous Original Volume Building Mascara, Cobalt Blue

Makeup professionals adore the L’Oréal Paris Voluminous Original recipe because it lives up to all of its claims. Turn up the heat in this eye-catching cobalt blue hue.
Lash Alert Mascara -Purple

It’s simple colour theory: violet mascara will make green eyes appear Photoshopped. Don’t dismiss anything until you’ve given it a go.
BADgal BANG! Volumizing Mascara

This classic recipe provides all of the drama without any of the weight.